The Annual Giving Exchange

Dan Allenby's Blog

Manage Your Phonathon Staff as an Online Social Network

May 11th, 2009 - by Dan Allenby

We’ve heard a lot recently about using networking Websites (Facebook, Twitter, LinkedIn) to raise money and manage volunteers, but not much about how to use networking as a program management tool.

Rather than create a group within an existing social network, try creating one of your own.  Ning.com is an online platform that makes it easy to build an online community for any group.  This will give you the advantage of accessing group member information and communicating with the group exclusively and securely.  It’s very easy to use and free.

Try this.  Go to Ning.com and register a group for your phonathon staff. Call it:

http://yourorgname.phonathon.ning.com.

As the group manager you will be able to collect caller biographical and contact data, broadcast announcements, post training manuals, match caller names with pictures, celebrate achievements, and advertise important news.  Your site will also be a helpful tool for scheduling shifts.  As network members, callers will be able to post comments or request to switch changes.

Go ahead, take your phonathon program to the next level.

Leave a reply