The Annual Giving Exchange

On September 9, 12-1 p.m. CST, Grenzebach Glier and Associates (GG+A) will be pleased to present an interactive discussion on a critical component of future development success: Practical Tips for Persuading Young Alums to Give.

Click here for more information or to register.

In this session, Jeff Bradley, Vice President, Grenzebach Glier and Associates, and Beth Braxton, Director of Annual Giving at The University of North Carolina at Chapel Hill, will offer a lively presentation on the question facing every college and university development office: How to convince young alumni to give?  They will also:

• Propose that the best way to get young alums to give is to obtain their philanthropic buy-in before they get their diploma
• Present tested means to educate and motivate undergraduates about the importance of philanthropy to their college or university
• Share low-cost techniques of engaging undergraduates and how to phase in such a program
• Suggest communication themes to use with young alums—and ones to avoid
• Discuss postcards and effective designs of letters and brochures for young alums